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Myrasoft:  Active MediaMagnet press release submission software to distriute your own press releases to the media. An award winning press release distribution software.
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Award Winning Software  
Award winning press release submission software
Our award winning software tools have consistently received the highest honors from prestigious independent reviewers and magazines.
 

Active MediaMagnet is an award winning press release submission software which distributes your press releases to the media. With over 25,000 media contacts and the ability to add your own favorite newspapers, magazines or media contacts, no other product comes close to Active MediaMagnet press release distribution software.


A Powerful, Easy to Use Solution to Manage Your Press Releases:
Active MediaMagnet is the first and only software product to automate and manage your press releases submissions effectively. It includes a very easy to use user interface with powerful features that let you manage and send your press releases to thousands of media contacts in four easy steps.
Active Media Magnet allows you to manage your press releases in four easy steps

Compose your Press Releases within Active MediaMagnet
Create your Press Release using the easy composition screen, where you can edit, create and save your press release.

  • The software includes Tips, Advice and Articles to help you write your Press Release and create your own templates.
  • Copy and Paste an existing Press Release directly into Active MediaMagnet composition screen.
  • Choose to send your Press Release in HTML web mode or in Plain Text.
  • Indicate to the media a release date for your press release. 
  • Automatically inserts your default contact information at the top or  bottom of your press release or you may choose not to include it.
  • All information including the release date, contact information, headline and press release text will be automatically formatted for you using standard press release formats and integrated into your final press release mailings.
  • Edit the text and font size, color, and look with ease.
  • Spell Checker included.
  • Save your Release including all your campaign details such us contact information, the press release itself and its target market for future reference or resending.
  • Print your Release for Faxing purposes.

Active MediaMagnet has an easy to use Press Release Composition Screen to let you Edit, Create and Preview your Press Releases

Select your Media Target for a Press Release Campaign:
It is very important to target the right media for your Press Release campaign. Active MediaMagnet lets you manage your own selection criteria of media outlets for a Press Release submission with powerful features

  • Select media from the main database or from your own contacts database.
  • View recipients details and contact information, select and exclude recipients before sending.
  • Optionally select the relevant media categories for your Press Release submission or individual contacts within a particular media group.
  • The full featured database allows targeted selections to specific areas or sectors of the media with just one click. Select by Media Type (Radio Stations, TV, Magazines, ...) or  target into your market by using a Keyword, related to your target market, like let's say "agriculture" or "California", and performing a media search. The Media Selection Screen allows "one click" sorting of the database, so you can quickly target your mailings. If you would like to view the complete database of contacts please download the trial version.
  • Once you have selected the contacts, you can see the total number of media contacts at the bottom of the screen and then optionally generate a report including all targeted media. This report is useful to send to a client, or to keep in your files so you have a record of who you sent your release to. It is also very useful as a telephone contact sheet to, for example, follow up your press release with the media.
  • Your target media selection is saved together with your press release so you can ¡easily open and reuse it for a similar campaign

Active MediaMagnet allows you to easily target the media contacts to be able to send your press releases to the right media.

Send your Press Releases:
Active MediaMagnet distributes and sends your Press Releases to the world in just minutes.

  • Preview your release prior to emailing.
  • The built-in email program supports both text and HTML formats. Includes a built-in high speed email server which accomplishes fast sending independent of the number of contacts selected. 
  • Print Labels (for optional snail mailing press kits, or follow up  letters) for any media contacts you choose.
  • Print Release Option for faxing purposes
  • Just click on "SEND" to start emailing your Press Release automatically to all the selected media in just minutes!
  • Save and view complete reports of a given campaign including all the details for the media contacts to whom the press release was sent to, exactly at what time it was sent, and if the delivery was successful or not.

Active MediaMagnet sends your press releases automatically to the right media, allows to print labels for optional snail mailings, to print your press release for faxing purposes and generates complete campaign reports.

Media Contact Database Features:
Active MediaMagnet comes with over 33,000 media contacts pre-loaded. Additionally a database update will be usually available every six months for users of the Standard Edition. Let us take the hassle out of finding and adding new contacts to the main database so that you can focus on selling and promoting your business!
Active MediaMagnet also features a
Professional Edition which includes unlimited free media database updates during the lifetime of the software. Each media contact contains the following data

  • Media Type
  • Company
  • First Name
  • Last Name
  • Phone
  • Fax
  • Address
  • Email
  • Web Site

Active MediaMagnet contains a powerful media contact database.

The full featured database allows you to view each contact by just double-clicking on it and to target selections to specific areas of the media with just one click. You can select by Media Type (Radio Stations, Cable Network, Magazines, Newspapers, etc.) or target your market by using a keyword and searching the database. A wide array of clearly categorized information can be instantly sorted with just one click.

  • Create Powerful Media Contact or Press Campaign Reports: easily create targeted media reports by just clicking on "Report". As soon as the report is generated you can select the fields and media data to be included on the report, print your report or export your report (to html, text, excel or database comma delimited format) for use with other programs. If a press release was actually sent the report will also include the date and time it was sent. This is a great powerful feature that allows you to send complete reports to your customers in case you are running a press release service or just to save it as a reference of your press campaigns for your own records.

Active MediaMagnet allows you to create powerful Targeted Media Contact Reports and to export media contacts for use with other programs!

  • Add new contacts: the database editor allows you to add, edit or delete new contacts and to create your own media groups and categories. 

With Active MediaMagnet you can add, edit or delete your own contacts and media categories

  • With Active MediaMagnet you can add as many new contacts as you wish. Simply choose the 'My Contacts' database and click on 'New' to add your contact. You can also add new media categories or specific groups of media that you consider interesting for your press releases campaigns. Just type in the new category name into the "Media Type" field for any given contact, then hit "Save" and that's it, you now have a new media group where you can add any number of contacts for your campaigns. Even if the software was not designed to be used for bulk email it contains all the functionality and you may also want to add your own family, friends or customer contacts in a separate category or group and use Active MediaMagnet as a group e-mailer software!

It is very easy to add your own contacts with Active MediaMagnet. Just type in the contact information and click on 'Save'.

  • Import contacts: Active MediaMagnet allows you to easily import your own contacts from an existing  database. Just choose the 'My Contacts' database and click on 'Import Contacts'. You are then able to import any text file or comma delimited (.csv) file (including Microsoft Access, Excel, SQL and many other programs). All the new contacts imported will be automatically added to the database and available for your next mailing! 

Active MediaMagnet Importer allows you to import new contacts from other databases including MS Access, Excel or any text or comma delimited file.

  • Remove Notice and Remove E-Mail from Sending List: Active MediaMagnet allows you to automatically include a Remove Notice at the end of your press release. You can then remove the email of any media contact that asks to be removed from your sending list from the Settings Menu of the program.
  • Live Database Update: Select "Database Updater" from the Updates Menu on Active MediaMagnet main screen. Live Update let’s you connect to our server and download the latest Media Contact Databases (you will need the Professional Edition to use this service).
  • Check for New Updates: takes you directly to our web site to verify you have the latest database update and version of the software and tells you if you need to take any action.
  • Registration: takes you directly to our website online purchasing system which will deliver your registration key in less than 24 hours.

Cost Effective
While other professional press release services are excessively slow and can cost several thousand dollars monthly without really being effective except for quickly sending you an invoice every month instead of sending your press releases, Active MediaMagnet software has kept it's pricing incredibly low for the performance, speed and flexibility it offers and
it is the most cost effective product available on the net today for electronic media publishing.
 

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